01 Dec 2018
Up to 2,000 South Asian females will be trained as England and Wales Cricket Board (ECB) ‘Activators’ over the next four years thanks to a £1.2 million award of National Lottery money. The grant will help the ECB, who will match the funding, to equip women with the skills to deliver their All Stars Cricket programme. The Activators – volunteers in a role designed for beginners, or those undertaking their first involvement in coaching and supporting others into an activity – will work in eight urban areas across the country.
The project will benefit up to 15,000 children aged 5-8 and is part of the ECB’s South Asian Action Plan that was launched in May and aims to transform the way cricket engages with British South Asian communities.